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NISO Virtual Conference - Long Form Content: Ebooks, Print Volumes and the Concerns of Those Who Use Both

It’s a muddled area for libraries, content providers and readers. Long-form content has traditionally been contained in printed volumes both for reasons of consumption as well as convenient access. With the arrival of ebooks, some aspects of engaging with long-form content became a bit easier – searchability, mobility, etc. Still, neither form seems to fully satisfy. Each user learns his or her own best practices for reading and referencing book content. Is it any wonder then that those whose scholarship relies on long-form content are suspicious of proposed changes to book production, delivery and access? This virtual conference will consider from a variety of perspectives issues associated with creation, publication, and distribution of The Book. Speakers may explore metrics of usage (downloads, duration of reading session, etc.) as well as questions of reader behavior, assignment of metadata, and long-term access to licensed digital content.

Catherine Ahearn


Senior Product Editor PubPub, MIT Knowledge Futures Group

Catherine Ahearn is the Senior Project Editor at PubPub and a founding member of the MIT Knowledge Futures Group. She joined the PubPub team in 2017 as its first community manager and works with prospective and existing PubPub publishers, authors, and editors to support their projects on the platform. Previously she has worked in creative services at EMA and in publishing at the TS Eliot Research Project, and the New England Review. She holds a PhD in Editorial Studies from Boston University and a BA in Literary Studies from Middlebury College.

Gina Donato


Director, Content Transformation for Education, Reference & Continuity, Elsevier

Gina Donato has more than 20 years’ experience working in education, technology, and publishing in the USA and Europe. She began her career at Elsevier nine years ago focusing first on book development before shifting her focus to digital-first initiatives. Currently, Gina uses her deep knowledge of content and technology to bridge the gap between Content, Product, and Technology teams to drive enterprise-wide initiatives that help Elsevier’s digital solutions advance science and research.

Jaclyn Kovach


Product Manager, ASTM

Jaclyn Kovach is a Product Manager at ASTM International. She has been with the organization and within the publishing industry for almost two years, and specializes in product management of third party content. Her education includes a Bachelor of Science in Materials Science and Engineering and a Master in Engineering Management.

Digital Content Project Manager, ASTM

Kara Laufer Levesque is a Digital Content Project Manager at ASTM International. She has over a decade of experience in project management and seven years of experience in publishing. Kara has managed the production of online and print journals as well as standards and translated content. She currently focuses on the production of third party content for ASTM's Compass platform.

Kathryn Conrad


Director, University of Arizona Press

Kathryn Conrad is Director of the University of Arizona Press and president-elect of the Association of University Presses. She has held marketing and editorial positions at the University of Missouri Press, Algonquin Books of Chapel Hill, and River Styx literary journal. She holds a Master of Arts in Library and Information Science from the University of Arizona.

Kevin Hawkins


Assistant Dean for Scholarly Communication, University of North Texas Libraries

Kevin S. Hawkins is assistant dean for scholarly communication for the University of North Texas Libraries, where he founded the library publishing program and directs services to help researchers understand and adapt to changes in how researchers communicate with one another. Prior to joining UNT in 2014, he was director of publishing operations for Michigan Publishing, the hub of scholarly publishing at the University of Michigan Library which includes the University of Michigan Press and other brands and services. Kevin has also worked as visiting metadata manager for the Digital Humanities Observatory, a project of the Royal Irish Academy. He has served on advisory boards for Project MUSE, the Open Access Publishing Cooperative Study, and Editoria, served as the first president of the board of the Library Publishing Coalition, and has contributed to major standards for digital publishing: the Journal Article Tag Suite (ANSI/NISO Z39.96-2012), EPUB 3.0, and the Text Encoding Initiative (TEI) Guidelines.

Melissa Milazzo


Product Manager, Reference Solutions, Science Direct, Elsevier

Melissa has worked in STM publishing for 18 years and has been a part of the print to digital transformation of the industry. In her current role, she manages eBook content on the ScienceDirect platform. She is passionate about the value of book content and collaborates with librarians, researchers, and students to develop digital solutions that advance scientific learning and accelerate research.

Tzviya Siegman


Information Standards Lead. Wiley

Tzviya Siegman is Wiley’s Information Standards Lead. Tzviya wrote and maintained Wiley’s ebook specifications and stylesheets and serves as Wiley’s liaison to industry standards groups. She currently works in Wiley’s Architecture Strategy Group, joining her interests in content architecture, standards, accessibility, and linked data. Tzviya co-chairs the W3C Publishing Working Group and serves on the W3C Advisory Board, helping to make the web and publishing better friends.