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Michael Upshall

Michael Upshall

Head of Sales and Business Development, UNSILO
Michael Upshall started his publishing career editing dictionaries, then moved to illustrated reference works, and then to co-founding a publisher. Today he works with UNSILO, a Danish machine-learning software company, identifying AI tools, new products, and use cases for publishers. Publishers he has worked with or for include Random House, Pearson, The IET, CABI, and Cambridge University Press. He has also worked for a number of software and technology companies, including JISC, the UK organisation for technology in HE. He has written a book Content Licensing (2009), many articles, and writes a blog on scholarly publishing and technology.

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Artificial intelligence is frequently used as an umbrella term for a broad range of potential uses of computer algorithms to accomplish a cognitive task in a relatively short time-frame. In the more specific context of the information community, “smart systems” may be expected to do everything from the handling of a routine voice request to phrase extraction from the literature for data discovery and re-use to image assessment. The possibilities are intriguing, but there are hesitations as well. It’s very easy to replicate existing social biases. There are discussions over the ethical uses of artificial intelligence. How might intelligent infrastructure support the work of the information community? Librarians are considering whether a virtual assistant might be able to aid in providing research support. Seen from an adjacent space -- apart from the work of academic researchers -- content and platform providers are considering how the use of algorithms, data and analytics may serve to enhance smart services for users. This 90-minute webinar will offer a glimpse into the practical application of artificial intelligence in support of research workflow and outputs.

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