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Maureen Adamson

Maureen Adamson

Principal, Adamson & Associates
Maureen Adamson is an information industry consultant offering business planning grounded in market research and market insights, optimizing knowledge of appropriate enabling technologies to deliver on business and organizational goals. Projects often include qualitative and quantitative market research and analysis of market needs, trends, and value propositions. Assignments can also include product / service development. Her approach to business planning and project management focuses on the importance of understanding goals and context, clear objectives and communications. This includes bringing marketing and technical knowledge into the planning process to ensure strategic goals are pre-eminent in development.

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8 Matching Videos
During this session, participants will hear from two librarians working across sectors, discussing their experiences in managing projects for both the library as well as the university press.
Eugene Spiegle has an extensive background as an educator, teaching and training project management. He will summarize the state of the art in project management, both as an evolving field and as an opportunity for further training and certification.
What constitutes effective project management? Why is it so useful for information professionals to become familiar with and conversant in the processes of project management? This initial overview addresses the benefits and value of project management skills and a context for the rest of the webinar and the discussions that follow. Maureen Adamson will review major approaches from predictive to agile, core concepts, language and terminology as background. We will also review the overall structure of the rest of the webinar, starting with simple projects with clear goals as a foundational understanding, to be followed by more complex projects and situations later in the webinar.
A successful project always begins with a clear statement of objectives agreed upon by all stakeholders. How is this defined and documented? What type of project is it, i.e. clear goals or does it involve considerable uncertainty or change? What resources are needed? How do you form teams and communicate effectively, especially when work cuts across organizational lines? This second session will show attendees how to correctly define and document project goals, establish preliminary milestones and indicators of success. Attendees will come away with understanding how to identify key stakeholders and recognize potentially intangible motivations for the project.
Up to this point, the only time constraints put on the project are based on expectations and broad estimates. In predictive project management, the practical realities of the plan are now entered into a formalized project planning system. What work can be done independently and what work relies on task completion by other members? Where do milestones lie on the calendar when based on completion of tasks? What is the critical path and how can you make adjustments? The advantages to using software involve the ability to use it organically as a tool to negotiate with stakeholders through ‘what if’ planning steps.
The project is now in motion and the most challenging part is the execution. You can now use all the planning work to help manage it, including comparing the real to the ideal of your plan, and the ability to make changes as required. How do you support your team members when there are bumps in the road, or circumstances shift? We’ll review managing communications with the team and with stakeholders on an ongoing basis, followed by effectively closing a project. With an understanding of the basics of a predictive planning process, this session will entail a conversation with Kristine Sunda.
By now, participants will understand elements and likely many questions regarding how to apply this to your particular circumstances and projects. Participants are likely to have many questions that go beyond the basics, whether how to manage multiple projects, or the unique complexities of large organizations. We will be asking participants to send us these questions, to be addressed during this session, with the goal of tailoring this session with an expert to those questions.
This session delves deeper into creating a project plan. For illustration, we will review how to set up a simple predictive (‘waterfall’ style) project plan. What functional skills are needed to do the work? How do you build your team? What types of time commitments will you be requesting and for what tasks? How do you define the roles and responsibilities? How do you negotiate for resources with stakeholders, handle meetings and communications? Your preparedness in thinking through such issues and communicating with decision makers and team members will be critical to success.

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